Category Archives: SMS Deals

Improve Business Marketing with Bulk SMS Services in India

The primary aim of every business is to make more sales and market themselves better. Bulk SMS services are a guaranteed marketing solution to reaching to more clients faster.

Mobile phones are the primary communication gadget depended on by billions for their day to day communications. A recent research has shown that over 88% of households in India have at least a single phone making it the most popular means to reach the widest market range. As a business owner, you can take advantage of this precious open-ended resource to increase the popularity of your business and acquire more clients.

A personalised module of reaching out to this massive market is by sending SMS which is able to convey your message directly to the recipient. Using regular network provider SMS services is very costly and limiting as you cannot reach to hundreds of thousands of individuals at a single go. To take advantage of this technique, first, you have to find the best SMS service provider in India who will be able to provide you with a competitively priced premium package. Settling for an industry-leading company is core to ensuring that the marketing venture is effective as sending bulk messages calls for a robust technological system to support the process.

Factors to consider for an SMS Service Provider Company

1.They must be authorised and work in adherence to the guidelines set by the Telecom Regulatory Authority of India. The TRAI is the regulatory body in charge of all communication aspects within the country as such following their rules is mandatory for any service provider. A certified company gives you the peace of mind that each service provided will not open doors to legal repercussions which you would have avoided.

2. Ability to deliver SMS services through multiple gateway networks. Your intention is to reach as many individuals as possible regardless of their network service provider. A channel that allows for sending of text messages through multiple gateways gives you a broader market cover, unlike the one that is limited to a single network.

3. 24-hour availability. Whether it is transactional messages, new product alerts, or brand promotion SMS that you want to be delivered to clients, time is always of importance. A competent bulk SMS service provider should offer you a solution that is always up and running each minute of the day. A backup team should also be within reach to handle any unexpected technology glitches in the shortest period.

4. The diversity of services. Mobile marketing involves varied service categories including among others; short code solutions, message optimisation, campaign management, push services, virtual numbers, long codes, and call services. Having a team that offers an extensive service package gives you the benefits of a scalable platform that you can make maximum use of for better results.

5. Simplified systems. Superior services do not have to translate to complicated systems which cannot be used without going through endless procedures. A mark of the best SMS service provider in India is in practical but straightforward solutions. An example is in the use of an MS-Excel plug-in software that sends personalised messages to an entire group with a single click.

4 Reasons Why You Should Start to Use Online SMS services

Most of the people in business understood the benefits of using online SMS service and are taking advantage of them. It is not the case with all the companies as most of them are still unaware of the benefits. It is one of the most powerful marketing tools that are available in the market that is underutilised.

Many people since they do not know the costs presume that they have to spend a whopping amount. There are some outstanding benefits that people and companies enjoy when they sign up or register for these services. Here are few reasons why you should begin to these services right away.

Messages Are Personal: Mobile phones were one such device that was very expensive and was not affordable by everyone in earlier days. Nowadays, if you observe most people have mobile devices and these number will only raise in the days to come.

It is, therefore, wise to send messages to the existing and potential clients as they get delivered to their phones. In other words, your messages reach the hands of your customers or target audience. There are only a few marketing tools that can compete with this marketing tool when it comes to this feature.

It does not matter if the person has a smartphone or a standard phone, your message will still reach.

It does not require wireless internet or mobile data to transfer the SMS.

Open Rate Is Excellent: The message that you send to your clients reach just in few minutes, and it does not matter where they are. Interestingly, more than 90% of people check or read their messages. It means people will get the message that you want them to know in just a few minutes after you send it.

If you want to boost your business or brand image, nothing is as effective and efficient as an SMS. You may also plan on using this service to further a cause and reap the benefits.

You Can Forward an SMS: If you send a message highlighting a good discount on the goods you sell or an important social message. It is not limited only to the people whom you were able to send. The best part about an SMS is that people can share the SMS they like to their friends, relatives and contacts. It means you do not have to spend extra money on the indirect marketing but still reach a vast crowd.

Costs Pretty Less: If you are a startup planning to boost your business, you should plan on using this service. It costs less than the other marketing tool that you find in the market that is expensive. You can send so many messages with just a single click of the button, and it costs you nothing.

It is one main or critical reason why people love using online SMS service than any other services. If you want to enjoy these outstanding benefits, you should plan on sourcing and using the best SMS service provider.

3 Ways to Find the Best Bulk SMS Services in India

Bulk SMS service is one the best way to be in touch with your existing customers. It is also known to be an excellent tool that helps in finding new clients with ease. On top of it, statistics indicate that more than 90% of people check their messages when they receive it.

This rate is much higher than the people checking their emails and hence is one of the best ways to boost sales. You can use this service to send notifications about the new arrival of stocks as well as the offers and discounts. It is very tough to convey these message through any other mediums like television or paper ads.

Most of the agencies charge you a lot for playing your commercial on the TV, Internet or a newspaper. On top of it, it is not that effective when you compare with an SMS. Many service providers offer their customers SMS gateway in India. Using the right SMS gateway is the key to run a successful ad campaign.

Since there are many service providers in India, you should do the following things to find the best.

Do the Search: Well this is one critical step that takes most of your time and effort. You can search for a good bulk SMS service provider online. You will find the details of many service providers in the search results. You should take some time in reading reviews that are posted by their clients. When you do this exercise, you will know if the service provider has a good reputation.

You should drop off all the clients that are having a terrible name. Most importantly you should avoid the service providers that have a terrible name and reputation.

One of the best ways you can find a service provider is to check with your peers to see if they have used or are using service providers. When you do these things, you will be able to get references of reputed bulk service providers. Sometimes, you do not have to go through the reviews. You can discern if the service provider is excellent by merely looking at their rating.

Know the Features: You should then check the features that the SMS gateway offers and see if it meets your requirement. You should ensure that gateway is easy to use and operate with little or no training. You may wish to meet the service provider to understand the features that they offer.

Know the Costs: The next thing that you should check is the cost you have to spend to use the SMS gateway. It is always nice to get the quotations from more than three service providers.

You need to compare to see if the features that you get from all of them are same. If yes, you should select the SMS gateway that is affordable.

It is the only way you can find the best service provider that provides SMS gateway in India.

4 Reasons Why You Should Use SMS Service in India

Many people do not know that they can use SMS service in India to boost up their sales. It is one of the best ways to do a marketing campaign yet; it is one tool that people under utilise.

Only a few people have identified its true potential and are using it to further their business. If you are one who is struggling to make your brand visible or reach people, you should opt for this service.

There are several benefits that you get to enjoy when you use it to boost your business. Here are few of the several reasons why you need to get this service.

Reach More People: People here in India as you know are used to their phones and have a habit of checking messages regularly. The best part is they tend to check all the messages they receive on their mobile.

It is not the same when it comes to sending an email. To open an email, one must first have a smartphone and then have internet. Not everyone here knows how to use email. It means only few computer literates know how to check or use emails.

More than 90% of people check the message within ten minutes of receiving it. It is not the same when it comes to an email. You have so much advantage as a result of it as people will recognise your brand within no time.

It Costs Less: It is one of the best ways to do marketing as many people can get your message in time and will open it. It is one thing that will cost you less and can help you earn a lot through the profits.

It is one significant investment as you get huge returns. If you want a tool that can assist you in expanding your business, you should use this service.

Easy to Use: The best part about this service is the ease in operating the system to send the SMS. The instruction to use the application is pretty simple, you can learn it in no time. You can then send the SMS to as many numbers of people as you want in just one click.

Once you draft the message, sending it across is that simple. You do not have to spend too much time on the system to do this work. It requires less time and effort from you in doing this task. You do not even need to hire a helper to do this job, but you can do it confidently.

No Spam Folder: Most of the emails that you send go into the spam folder, and many people do not know that they got an email. The best part about using SMS service is that your message does not go through any filtration process.

It means that you can send your messages confidently. There are higher chances of people reading your SMS as a result of it.

You need to use SMS service in India to enjoy these benefits.

3 Advantages You Get to Enjoy When You Use Bulk SMS Service

India is a big nation with population crossing more than a billion and rising. It is a tremendous, and it is easy to succeed in any business when you sell quality products as well as market it well. The usage of cell phones is increasing significantly. It will only raise in the years to come.

India boasts of having the same number of smartphone users as in the USA. The numbers look terrific when you view it from a marketing person’s perspective. All the cell carriers offer SMS service in India.

People use it communicate with each other and to send inspirational messages. No matter how busy a person is, he tends to check his mobile frequently. Reading and understanding an SMS hardly takes a minute. Hence, most of the businesses should try to take advantage of this terrific tool to succeed in the market.

Many people in business are not sure how they can use this fantastic tool to reach to the people. Using bulk message will help you leverage this tool. Here are few of the many excellent benefits that you get to enjoy.

Reach Your Target: Almost all the people read the SMS. As per a report, more than 98% of mobile users check the messages they receive on their phone. Only two percent of the users do not check it and may delete it without reading it.

You should, however, not worry much about the two percentage as it is significantly very less number. It means you have to worry about the 98 percent people who regularly check the message. You have a high scope of getting what you desire when you focus on them.

The percentage of people checking an SMS is much higher than those who check their emails. You should, therefore, choose to use Bulk SMS services rather than sending an email. You can be sure that some people have viewed your message.

If you are one, who likes to send emails, its time you shift to SMS service.

Easy to Use and Send: The best part about using an SMS service, it is quite easy to use and send. You can send an SMS to thousands of people with just one click. All of them will receive the message at the same time.

If you want to communicate anything relevant to the customers, you can do it within seconds. If you desire to clear off the old stock off the shelves from your store, you can use SMS service. If there is an event which you want to drive sales, choose bulk SMS service. You can learn how to use the tool in few minutes.

Return on Investment: Well, everyone wants to know how much returns he or she will get on investment. Creating ads for television and newspaper is quite expensive.

SMS service in India are quite cheap and are far-reaching than all other sources that are available. You can reach more crowd at a very less cost.

3 Advantages You Get From Using Transactional SMS Services

It is essential to keep your customers happy as well as notified. To keep them well informed it is vital for you to send them notification when you are offering a good deal or a discount

Imagine what would happen if your customer is unaware of this offer earlier and only learns about it when she comes to your shop. She will first feel terrible, and then she will think that you do not care about her business.

It will damage your relationship significantly. Eventually, your customer will stop coming to your shop as well as go around giving negative feedback about your store.

It is essential for you to use a transactional SMS service provider to resolve problems like to progress. By using their services, you will have no excuse for not reaching out your customers.

Keep Your Customers Happy: Customers happiness is the foundation for the success of any business. You can keep them happy by sending them information about the new products, discounts as well as the deals.

Apart from keeping them informed, it will substantially boost up your sales. Usually, customers prefer buying goods or services in only certain stores. When you are targeting your loyal customers, you will strike the gold.

You can send them the messages regularly so that they can take advantage of your offers. They will also not forget your brand when they receive messages from you frequently.

During the festivals, you can send them greetings from your stores or company. It is a wonderful feeling for your clients as they feel you value and remember them.

Reaching New Customers: By using the Bulk SMS services, you can reach out to you new customers without any delay. They will get acquainted with your brand because of these messages.

If you are offering excellent products, discounts or deals, they will be very much interested in reaching out to you. It is one of the fastest ways to build up your business and in boosting up your brand image.

You will get very high returns on the investment. If you are a start-up that is looking for marketing tools to enhance your business, bulk SMS is the solution. Both large and small companies are taking advantage of this option.

Within no time you will reach many new potential clients thereby building up a strong customer base.

Benefits You Enjoy: Since the majority of the people use phones today and around 98% of them check their phones frequently. You can reach out to the target audience quickly.

You have the freedom to send the messages 24/7. All that you need is an excellent internet to deliver your messages promptly.

The best part of this unique service is that you can send it to many people with just one click. It is also not that costly when compared with other marketing campaigns making it the best way to reach people.

By using a transactional SMS service provider, you will reach your business goals faster.

Make Life Easier With Missed Call Alerts

Things have changed quite drastically over the last couple of decades or so. Communication has become not only simpler but also a whole lot faster. Moreover, there are so many different modes of communication these days. Right from the good old telephones, mobile phones, fax, mail, email the list is endless. Despite all these being there, the one that stands ahead of the others when it comes to connecting people in times of an emergency is the mobile phone. Nowadays almost everyone has a mobile phone with them.

Hence, it is considered the best mode of communication in this day and age. However, there are certain times when people are not available on their mobile phones for a variety of reasons. Under such circumstances if a person gets an important call which one has been waiting for long time then it can cause of lot of confusion. This could have devastating effects on people’s lives at times, as many important news and information is communicated through mobile calls. People often complain about losing out on glorious opportunities for their lack of availability at the right time. It is for this reason knowing that one had a missed call when the phone was switched off or unavailable and getting the missed call number immediately can help a lot of people all over the world.

Missed Call Alerts

Since people have been facing issues like the ones mentioned above, there was a great need of a service whereby the mobile phone user is notified about any calls that may have been made on his or her number while it was unavailable for whatever reasons. There have been many incidences of lost opportunities because of a missed call.

People do not get important projects at work lose out on great job options or even are unable to attend emergencies in the family due to being unreachable on their phones. While the reasons for their phones being unreachable are quite understandable, but once the time is gone nothing can be changed. The user’s phone’s battery may run out of charge or the user may be in a place where the connectivity isn’t the best, which may prevent the call being connected. It is for times like these that the missed call alerts are extremely helpful. This service ensures that the user is notified immediately about the missed calls, so that the user can contact the caller immediately if it is necessary.

What is Missed Call Alert?

The concept of missed call alerts is quite simple; it has become quite popular in India over the past few years too. If a mobile phone user who has subscribed to the missed call alerts gets a call from a number when the user’s mobile phone is not available, then with the help of the missed call alerts it is possible to get the phone number from which a call was missed. The user will automatically get an SMS mentioning the number from which the user has missed a call. The SMS will be delivered the moment the user’s phone is available again. Apart from this, the message will also specify the time at which the original call was made. This is a very helpful service which can solve a lot of problems for the mobile phone users who live in an area which does not have great connectivity or for those people who have to travel a lot.

SMS Marketing in India and it’s promising prospects

Marketing is running out of new ideas. Everything that the modern media has been tried out for marketing purposes. Starting with generic advertisements in digital and printed media like newspapers and television, to social media marketing has been tried over time. Personalised marketing, spam mails and pop-ups, video ads etc. were all hits for some time but then people found a way to bypass them.

The latest in marketing, mass marketing to be specific, is SMS marketing. There are a lot of regulations in the country regarding sending bulk SMS and only a few authentic messaging services can provide this opportunity.

The first obstacle is the presence of different network gateways in the country. In one marketing SMS, you might have to reach thousands of customers and potential clients who may be using different network gateways. It might be a little difficult to connect and send SMS over all the different network gateways with one SMS.

The second issue with SMS Marketing in India is to go to the messaging service website or application every time you need to send a marketing SMS. It might be difficult if you are sending a lot of these messages with information like stock tips. Only a selected few authentic bulk messaging service providers have APIs that you can integrate into your website or application which makes it easier to send these bulk SMSs.

Also, TRAI or Telecom Registry Authority of India has quite a few regulations as to under which conditions one can send bulk SMS because it can be a distraction and inconvenience to receive generic messages all the time. So while providing the bulk messaging services, it is important to adhere to the regulations as well. All these things need to be taken care of and only a few messaging service providers have the capability to handle all this.

The hardest thing to achieve in bulk messaging is to personalize the messages for the client. It’s mostly generic content that is forwarded in bulk messaging. However, with an excel plug-in it would be possible to send personalized bulk messages with a single click. Only a few bulk messaging service providers have this facility.

It would also be nice to have a feedback mechanism with the bulk messaging service. The clients have a way to return their responses, complaints or suggestions and it would be easier for you as a business, company or organization to improve yourself with the help of this feedback mechanism.

With the help of a good bulk messaging service provider, you can get strategic mobile marketing. It will help create your brand image, brand awareness amongst customers and drive consumer interest. With the correct assessment of the target audience, you can improve your marketing strategies as well.

You can avail both Push Services and Pull Services. You can get to the smart consumers at all hours and generate leads and handle them even in the middle of the night.

This is crucial in building a strong customer and company relationship.

It is important to manage your marketing campaign properly to maximise the output. It is equally important to analyze the performance of your marketing campaign to make the required changes. When you get in touch with a professional SMS marketing agency, they will provide you with an efficient solution, commonly a dashboard with all the information and controls to manage and improve your marketing campaign.

You can achieve all these at affordable prices. When it comes to SMS Marketing in India, the service providers generally have a flat rate and it is easy to work with them.

Marketing Tactics that Work

Marketing has gone through a whole series of different changes with the introduction of newer technology. With cell phones, the internet, and constant connectivity, we’re now able to reach more consumers than ever. Marketing is the act of making the public aware of your product, and inspiring them to want to purchase it in some way.

This could be a service or a physical item. Marketing highlights the very best attributes of whatever it is that you’re selling, and puts this in the Public’s eye as much as possible. This is why it’s an integral part of any sales system, and it’s what keeps the economy going around. Anyone who has something to sell needs to figure out how to sell it. This really gives birth to marketing tactics.

You’ll need to understand exactly what kind of audience you’re trying to reach, and the best ways to reach them. Let’s face it, almost everybody has a cell phone nowadays. This is why marketing directly to the mobile services can actually get the word out faster. You can get your product information in every person’s home one way or another.

Marketing is the Keystone to buying and selling anything. Every single time you turn on your television, you’re subjected to commercials and pitches that are supposed to incite some sort of action. The best-case scenario involves you immediately going out in purchasing something based entirely off of information that you’ve received, prompting you to do so. Marketing is a much more complex process than many people give it credit for. It involves a multi-tiered approach to convincing the consumer to do something. It needs to be handled from several different angles, and it needs to adopt several different media sources.

This is why many companies Outsource their marketing to other companies that specialize in it. Larger companies may have an inside marketing department, but most smaller companies trust others to get the word out. If your product is good, and you believe in what it does, then marketing can definitely work for you. Fortunately, there are a huge number of different reputable marketing companies that you can contact using the internet. Many of these can provide you products and services based entirely on your needs. Whether you’re wanting to put something on television, or you’re looking for a virtual number service, these are just a few of the options that are open to you:

SMS Marketing

In a world where everybody walks around holding a cell phone, SMS and text messaging are a fantastic way to reach the population. Going through a good marketing company will allow you to reach out to people using these services. These professionals will understand the importance of the repetitive Act of getting your message out there. If somebody’s looking for a product or service, and the solution pops up on their cell phone, then there’s a very good chance they’re going to call that company.


This is another great way to get your message directly into the homes and lives of consumers. Having an email campaign run by a competent marketing company can introduce your product in a way that’s both fun and effective.

Phone Calls

Many companies will actually offer phone call services. They’ll go through a list of approved numbers, and will Market your product directly to the consumer. This is a great tactic, and one that works on a much more personal level. Many marketing professionals have the Charisma and the professional talent to do this. These are marketing tactics that actually reach directly into your home and life. They are a fantastic way to tell people how wonderful a product is without having to use costly commercials or ad time.

Why Companies Opt a Bulk SMS Marketing Strategy

Reaching out to new consumers is an important aspect of marketing and sales for any business. While some companies initiate promotional offers or hand out pamphlets and fliers to potential consumers, other organizations choose to focus on marketing with a bulk SMS service. Ranked high in terms of affordability in addition to a swift delivery, using a bulk SMS gateway in India is a great way to spread the word about your latest goods and services.

Read on to better understand the positive aspects of using this service for your concern.

A one-click marketing strategy

Few other marketing strategies offer you the expansive reach bulk messages do. Moreover, the amount of effort you must exert in conventional marketing strategies is exhaustive as compared to the one-click effort taken by bulk services. Be it a usual advertisement, a seasonal discount or a new product launch that you wish to popularize, these services handle the task perfectly.

Simplicity of use

It often happens that the simplest of solutions are the most inventive ones. Marketing plans of a company spearheaded by bulk messaging certainly proves this. With an uncomplicated application, the service is founded on basic aspects like a strong network and uninterrupted internet connectivity.

All you have to do is devise a clear and succinctly worded text that informs and allures your potential clients the moment it is delivered to them by the SMS gateway in India.

Focuses on rapid deliveries

The entire aim of this service is to ensure that all your potential clients see the message at the earliest. It is to make sure that they can avail any mentioned offers and or best subscribe to the advertised goods and services. Too much lag time between the sending and delivery of the messages is a failure on the part of the service providers. This is why you must be particular when choosing the right SMS gateway in India.

Captures every smartphone user

In today’s digital age, everyone uses a smartphone. Right from teenagers to seniors every individual has a mobile phone in hand. So matter what your target audience is, it is likely that they will be using a smartphone and looking at their screens every so often. This is precisely why bulk SMS is an ingenious marketing strategy. It promises you great reach without any compromises with your message.

Especially beneficial for advertising a new business

When you are a freshly launched business on the local market, you tend to face the challenge of battling rough competition from well-known companies that are your business rivals. This is why you need a quick way to spread the word of your launch.

Bulk messaging is a neat way to do this and shall increase your brand renown manifold with just one single click!